DRYWORLD in compression apparel tie-up with Spartan Race - endurance.biz

Oct 14, 2024

Performance apparel brand, DRYWORLD, has confirmed a partnership with Spartan Race, which sees DRYWORLD become the exclusive and official compression partner of the Spartan World Championships being held in Croatia and Greece, in October and November respectively.

Spartan Race has an international series of obstacle races of varying difficulty, ranging from 3 miles to ultra-marathon distances of more than 50km taking place in 40+ countries across the globe.

With a 10m+ community of followers across all social media platforms, significant attention from the Spartan community and social media platforms will be on the upcoming 100m and 5k Sprint World Championships in Croatia and the Trifecta World Championships in Greece.

Through its partnership, DRYWORLD will supply co-branded performance compression garments to Spartan athletes and fans attending the two events, with expected attendance of about 6,000 athletes and spectators.

In addition, selected Spartan athletes will collaborate with DRYWORLD, in the lead-up to, during, and post event to showcase the importance of compression for athletes.

Spartan Race Director of Global Partnerships, Emily leRoux, said “DRYWORLD has a long history of appreciating and meeting the demands of serious athletes, making them the perfect partner for the inaugural 100m and 5k Sprint World Championships and the much anticipated test of endurance in Spartan’s spiritual home in Sparta for the Trifecta World Championships.

“We look forward to some incredible events, amazing performances and the finest in compression for our Spartan athletes.”

Matt Weingart Co-CEO of DRYWORLD, said “We are thrilled to join forces with Spartan Race. This partnership allows us to showcase our commitment to innovation and performance, and we are excited to equip the world’s most resilient athletes with gear that meets their highest demands.”

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